The coordination of multiple AV production venue elements in order to ensure proper design, timing and cost management during an event.

What is event video?

Video displays can breathe new life into your next event. Whether you’re using video to supplement your live speaker or as stand-alone displays, they are sure to play a big part in audience engagement. Video content fosters personal connections with your audience by bringing ideas that are discussed to life on a screen.

Because of the lasting effect video can have on an audience, this is an area of AV production that is worth investing in. Make sure your videos are easy to see and easy to consume. The display devices you choose will determine the quality of your videos when they are played. The most popular ways to display videos are:

Because of the lasting effect video can have on an audience, this is an area of AV production that is worth investing in. Make sure your videos are easy to see and easy to consume. The display devices you choose will determine the quality of your videos when they are played. The most popular ways to display videos are:

  • Projector and screen: A classic option for most events, a projector and screen is a cost-effective way to display video. There is a variety of equipment that you can choose from that will determine the quality of how your video is displayed.
  • LED wall: LED video walls offer a premiere experience. They look great at any angle, in any lighting, and can create phenomenal video displays in any size and shape. 
  • Touchscreen Monitors: Touchscreen monitors are a great way to engage attendees. You can display interactive content such as wayfinding, app/product demos, and surveys, and they can even be used during speaker presentations.
  • Cameras & IMAG: IMAG, or image magnification, is a technique used to display a real-time video of a speaker or performer that is zoomed-in enough so that people sitting at the back of a large audience can easily see what is happening on stage. IMAG is essential to the audience experience at events with a large audience count, like conferences or concerts.
  • Switchers and Scallers: These devices can allow you to switch seamlessly between devices and offer unique, custom, creative displays including moving backgrounds, picture in picture and any other configuration you may need.

Why do you need video for your event?

Studies have shown that approximately 65 percent of the population are visual learners, so communicating your ideas through video is the best way to connect with any audience. Providing different ways to look at content will make your event, and as a result, your message, more memorable. 

Introducing visual content to your event can be as simple as playing a powerpoint deck on a projector, or can be scaled up to play video on an LED wall. However you choose to display your video, the quality of equipment will determine how good your video will look on the screen. By using high-quality equipment, including your cameras, screens, and playback devices, you can deliver a memorable, professional event. 

Video FAQs

Do I need to hire a technical crew to manage my event videos?

There are many factors to consider when deciding on whether or not you should hire a video crew. If you are unfamiliar with the equipment you will be using at your event, it is worth hiring a specialized team to manage the systems that will display your videos. This will alleviate a lot of stress on the day of your event and ensure that your videos play when you want them to and look great. 

How do I choose what equipment I need to display my videos?

When choosing your event equipment, it is important to consider things like the number of attendees, the size of the venue, whether it is indoors or outside, and the types of lighting being used. If you’re unsure where to start, contact us to discuss which video options will make the most impact at your event. 

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